Branding: 8 must-have Elements to Build a Thriving Business in 2021
Branding transcends having a sexy logo, beautiful web design, and cool products’ pictures for your social media and website (like many B2B, SaaS, and B2C brands think). This article will tell you the 8 elements you need to build a successful brand.
Imagine this scenario;
You’ve been working your ass off and decide to treat yourself to the perfect getaway in France. You flirt with the thought of visiting the Eiffel Tower, Notre Dame, and Arc de Triomphe but resist these ‘sinful’ seductions and opt for Monaco.
So after googling “cheap hotels at the French Riviera” and not finding much difference in the search results (including their prices), you choose the one with free breakfast and the copywriting that makes you dream. Funny thing is your choice might not have been the best (maybe something in the middle).
There, you just ‘fictionally’ witnessed branding, first-hand.
People think of branding as having a sexy logo and building a website with a visually appealing UI and layout. These, definitely, are features your brand should have as they can contribute to your brand’s growth.
But branding is much more. This little Hollywood movie shows you what branding can do, and that branding is way more than your…
